Reproduce or Die

“Reproduce or Die” began as a station propaganda slogan and gradually became a pop culture phenomenon. It gained fame primarily through a series of posters displayed on the walls of space stations, depicting a couple holding a newborn amid an exploding station. The prophetic motif combined with an action scene struck a chord, and the slogan quickly went viral.

Purpose

The propaganda conveyed a simple message to station residents: having children improves civilization's chances of survival. The ruling class concluded that the colonists' low birth rate was still affected by the lingering effects of Earth's depression and a prolonged period of social stagnation. Any motivation to pursue activities beyond passive electronic entertainment was therefore considered a step in the right direction.

Humanity still remembers Earth's decline, attributed to society being overwhelmed by digital entertainment and losing its long-term goals. Redirecting this energy toward building a new population is therefore presented as a central priority. Encouraging people to meet partners and start families plays a key role in the propaganda.

Origins

It originally consisted of posters and large-scale projections orbiting stations, also shown on public screens in docking zones.

Film

After the slogan went viral across the colonies, the propaganda leadership decided to produce a feature film. The film is considered a pioneer of post-apocalyptic erotic action drama with a pronounced propaganda undertone.

The lead roles were played by the then-unknown actors Adam Sower and Samantha Fairfield.

The film quickly became popular, and its screenings are sought-after social events on larger stations.

Reality Show

However, screening capacity was limited, and residents from the lower classes were often unable to attend. This was undesirable from the perspective of population strategy, so the propaganda leadership decided to produce a reality show under the same brand, staged and screened directly on individual stations.

The reality show enjoys similar success to the original film and further reinforces the propaganda among colonists.